Region 10 Colorado

10 Things to Know Before Starting a Business
2025-03-04 09:00 - 10:00 (America/Denver) | Online, 145 S Cascade Avenue, Montrose, CO 81401, Montrose, CO, 81401
10 Things to Know Before Starting a Business

If you are considering starting a new business this year, join us to learn more about what it is required of business owners. It’s not just about having the startup money or having a product that all your friends and family love. Do you have a plan and do you have what it takes to be an owner/entrepreneur?
This class is part of the Startup Track, an SBDC webinar series that begins with idea validation and ends with strategic business planning and next steps for profitability and growth.

Meet Our Facilitator: Callie Koch
Callie is program manager of the West Central SBDC.

Speaker(s): Callie Koch – West Central SBDC, Ashley Pynes – Northwest SBDC, Danise Cardona – Northwest SBDC
Co-Sponsor(s): Region 10, The Business Cultivator, Northwest SBDC, West Central SBDC

Fee: No Cost

10 Things to Know Before Starting a Business
with Callie Koch
Tuesday, March 4th, 9:00-10:00AM
Online, no cost
REGISTER TODAY!

Marketing Essentials: Your Target Market (Part 1 of 5)
2025-03-04 11:00 - 12:00 | Online, 145 S Cascade Avenue, Montrose, CO 81401, Montrose, CO, 81401
Marketing Essentials: Your Target Market (Part 1 of 5)

This 5-part series is for business owners who are new to marketing and need to learn the basics of marketing in order to develop a clear plan to effectively getting their product or service into the hands of customers. If you missed any part of this series, recordings of prior classes will be available
Part 1: Target Market
Unlock the secrets to reaching your ideal audience with our interactive online workshop. Designed for entrepreneurs, marketers, and small business owners, this session will guide you through defining, understanding, and connecting with your target market.
What you’ll gain:

Clear audience identification: Define your target market with precision.
Insights into customer behavior: Understand what motivates and drives your audience.
Actionable marketing strategies: In the future you will be able to design marketing campaigns that resonate and convert.
Hands-on guidance: Practical exercises to apply what you learn immediately.
Expert advice: Q&A with marketing professionals to address your specific needs.

Take the guesswork out of marketing—join us to craft a customer-centric approach that drives results!
This webinar will be presented on Zoom. Please register to receive the link to join.
Join us for the rest of this series: Part 2 Part 3 Part 4 Part 5

Meet Our Facilitator: Rebecca Louzan
Rebecca Louzan is seasoned entrepreneur, marketing strategist, and workshop facilitator with over two decades of experience helping businesses craft meaningful and effective brand narratives. She brings a wealth of knowledge in brand positioning, messaging, and customer engagement to entrepreneurs, small businesses, and organizations seeking to strengthen their presence in competitive markets.
As founder of Wild Palomino, an independent and woman owned marketing + sales strategy group, Rebecca is known for her ability to distill complex ideas into clear, impactful messaging that resonates with target audiences. She specializes in creating brand strategies that align with core values while driving business growth. Her workshops, which focus on core messaging, competitor analysis, and positioning, are regarded for their practical insights and interactive structure, empowering participants to take immediate, strategic action.
In her professional journey, Rebecca has collaborated with businesses across diverse industries, consistently delivering results-driven strategies and actionable solutions. Her approachable and dynamic teaching style has made her a sought-after facilitator for both in-person and online workshops.

Speaker(s): Rebecca Louzan
Co-Sponsor(s): Region 10, City of Montrose, Town of Telluride CCAASE

Fee: No Cost

Marketing Essentials: Your Target Market (Part 1 of 5)
with Rebecca Louzan
Tuesday, March 4th, 11:00AM-12:00PM
Online, no cost
REGISTER TODAY!

Grow with Google: Get Customers - Market In Moments
2025-03-05 10:00 - 11:00 | Online, 145 S Cascade Avenue, Montrose, CO 81401, Montrose, CO, 81401
Grow with Google: Get Customers – Market In Moments

This program is a comprehensive online marketing training program that helps businesses attract and retain customers through strategic online marketing efforts. Led by expert marketer Maria, participants will learn how to identify and engage with their target audience, create compelling content, optimize their website for search engines, and more. With the knowledge and skills gained from this program, businesses can build a strong and successful online presence.
Meet Our Facilitator: Maria Elena Duron
Maria is a speaker for the Grow with Google partner program. She helps businesses profitably harness their personal brand, content, and referral marketing. Her wide range of clients includes hotels, restaurants, inventors, authors, and web series creators.
Maria is a guest lecturer at the University of Texas SBDC, editor-in-chief of the award winning Personal Branding Blog, and a contributing columnist for publications like Business Insider, American Business Journal, Fox Business, US News & World Report, Entrepreneur, The Huffington Post, and The Young Entrepreneurs Council. Maria was awarded the Texas Governor’s Excellence in Small Business Award and is the founder of #brandchat, a recognized online chat focused on marketing and branding. She earned her B.B.A. in marketing from Texas Tech University and graduate work at Cornell University, University of California in Davis, and University of Phoenix.

Co-Sponsor(s): Region 10, The Business Cultivator
Additional post-registration required via link provided.

Fee: No Cost
Grow with Google: Get Customers – Market In Moments
with Maria Elena Duron
Wednesday, March 5th, 10:00am – 11:00am
Online, no cost
REGISTER TODAY!

Cómo Lanzar Tu Negocio: Paso por Paso
2025-03-05 17:30 - 18:30 | Online, 145 S Cascade Avenue, Montrose, CO 81401, Montrose, CO, 81401
Cómo Lanzar Tu Negocio: Paso por Paso

¿Estás pensando en iniciar un negocio en Colorado? Únete a nosotros para entender los requisitos estatales y locales necesarios. Este curso es para aquellos que ya han decidido que el emprendimiento es lo adecuado para ellos y han determinado su idea de negocio y su viabilidad. Repasaremos una lista concreta y concisa que detalla los pasos a tomar para poner en marcha tu negocio. Los temas incluyen: * Búsqueda de nombre comercial * Selección de estructura legal * Registro estatal * Requisitos de licencia * Descripción general del plan de negocios * Créditos fiscales para zonas empresariales * Recursos humanos Este taller se ofrece en línea. Favor de inscribirse para recibir un enlace por correo electrónico.

Presentado por: Adriana Chavira, Coordinadora del Programa del Centro de Desarrollo de Pequeñas Empresas del Oeste Central y Servicios de Colaboración y Extensión a las personas de habla Hispana.
Callie Koch, Coordinadora de Programas del Centro de Desarrollo de Pequeñas Empresas del Oeste Central
Auspiciado por: Region 10, The Business Cultivator
Este taller es gratis
Cómo Lanzar Tu Negocio: Paso por Paso
presentado por Adriana Chavira
Miércoles, 5 de Marzo, 5:30 – 6:30pm
En línea sin costo
¡REGÍSTRATE HOY!

Grow with Google: Make Your Website Work for You
2025-03-12 10:00 - 11:00 | Online, 145 S Cascade Avenue, Montrose, CO 81401, Montrose, CO, 81401
Grow with Google: Make Your Website Work for You

In this presentation, learners will discover how to create a search-friendly website that drives user action and supports their goals. Whether launching a new website or sprucing up an old one, this workshop will help.
Meet Our Facilitator: Maria Elena Duron
Maria is a speaker for the Grow with Google partner program. She helps businesses profitably harness their personal brand, content, and referral marketing. Her wide range of clients includes hotels, restaurants, inventors, authors, and web series creators.
Maria is a guest lecturer at the University of Texas SBDC, editor-in-chief of the award winning Personal Branding Blog, and a contributing columnist for publications like Business Insider, American Business Journal, Fox Business, US News & World Report, Entrepreneur, The Huffington Post, and The Young Entrepreneurs Council. Maria was awarded the Texas Governor’s Excellence in Small Business Award and is the founder of #brandchat, a recognized online chat focused on marketing and branding. She earned her B.B.A. in marketing from Texas Tech University and graduate work at Cornell University, University of California in Davis, and University of Phoenix.

Co-Sponsor(s): Region 10, The Business Cultivator
Additional post-registration required via link provided.

Fee: No Cost
Grow with Google: Make Your Website Work for You
with Maria Elena Duron
Wednesday, March 12th, 10:00am – 11:00am
Online, no cost
REGISTER TODAY!

Six Things Everyone Should Know About Contracts
2025-03-13 12:30 - 15:30 | Online, 145 S Cascade Avenue, Montrose, CO 81401, Montrose, CO, 81401
Six Things Everyone Should Know About Contracts

Are you a small business owner who’s ever felt overwhelmed or confused by contracts? Do you sign agreements without fully understanding the implications? This class will demystify the world of contracts and equip you with the essential knowledge you need to protect your business. At some point in the life of your business, you will probably be faced with having to create or review a contract that will play a role in the operations of your business. Colorado attorney, Will Edwards, is going to help understand best practices for handling contracts as a small business owner.
Meet Our Facilitator: William Edwards
We will be joined by Colorado attorney, William Edwards, to discuss what every business owner should know about contracts. Will is a business attorney with offices in Carbondale and Gunnison, Colorado. Will advises a wide range of business in his practice, including startups, family-owned businesses, and privately held, mid-market businesses operating in multiple states. His practice focuses on business formation, contracts, M&A/transactions, real estate, and fractional general counsel services.

Speaker(s): William Edwards
Callie Koch, West Central SBDC Program Manager
Co-Sponsor(s): Region 10, The Business Cultivator, West Central SBDC

Fee: No Cost

Six Things Everyone Should Know About Contracts
with William Edwards
Thursday, March 13th, 12:30-1:30PM
Online, no cost
REGISTER TODAY!

Marketing Essentials: Overcoming Your Competition (Part 2 of 5)
2025-03-18 11:00 - 12:00 | Online
Marketing Essentials: Overcoming Your Competition (Part 2 of 5)

This 5-part series is for business owners who are new to marketing and need to learn the basics of marketing in order to develop a clear plan to effectively getting their product or service into the hands of customers. If you missed any part of this series, recordings of prior classes will be available
Part 2: Overcoming Your Competition
Stay ahead of the competition by mastering the art of competitor analysis. This interactive online workshop equips business owners, marketers, and entrepreneurs with the tools and strategies to understand and outperform their rivals.
What you’ll learn:

Market positioning insights: Identify your competitors and assess their strengths and weaknesses.
Trend analysis: Spot emerging trends and opportunities in your industry.
Competitive benchmarking: Evaluate how your business stacks up against others.
Strategic advantage development: Discover ways to differentiate your brand effectively.
Hands-on tools and tips: Utilize practical frameworks and resources to analyze competitors efficiently.

Gain the edge you need to thrive in a competitive market—join us and turn insights into action!
This webinar will be presented on Zoom. Please register to receive the link to join.
Join us for the rest of the series: Part 3 Part 4 Part 5

Meet Our Facilitator: Rebecca Louzan
Rebecca Louzan is seasoned entrepreneur, marketing strategist, and workshop facilitator with over two decades of experience helping businesses craft meaningful and effective brand narratives. She brings a wealth of knowledge in brand positioning, messaging, and customer engagement to entrepreneurs, small businesses, and organizations seeking to strengthen their presence in competitive markets.
As founder of Wild Palomino, an independent and woman owned marketing + sales strategy group, Rebecca is known for her ability to distill complex ideas into clear, impactful messaging that resonates with target audiences. She specializes in creating brand strategies that align with core values while driving business growth. Her workshops, which focus on core messaging, competitor analysis, and positioning, are regarded for their practical insights and interactive structure, empowering participants to take immediate, strategic action.
In her professional journey, Rebecca has collaborated with businesses across diverse industries, consistently delivering results-driven strategies and actionable solutions. Her approachable and dynamic teaching style has made her a sought-after facilitator for both in-person and online workshops.

Speaker(s): Rebecca Louzan
Co-Sponsor(s): Region 10, City of Montrose, Town of Telluride CCAASE

Fee: No Cost

Marketing Essentials: Overcoming Your Competition (Part 2 of 5)
with Rebecca Louzan
Tuesday, March 18th, 11:00AM-12:00PM
Online, no cost
REGISTER TODAY!

Grow with Google: Use YouTube to Grow Your Business
2025-03-19 10:00 - 11:00 | Online, 145 S Cascade Avenue, Montrose, CO 81401, Montrose, CO, 81401
Grow with Google: Use YouTube to Grow Your Business

Learn now to kickstart using YouTube and the transformative power of video content to promote and expand your business. This comprehensive guide covers everything from setting up your channel to crafting engaging videos that resonate with viewers and elevate your brand. Perfect for beginners looking to make a significant impact in the digital space. In this workshop we’ll cover:
*How to create a YouTube channel
*Adding videos and organize your channel
*How to promote your business with video ads
Meet Our Facilitator: Maria Elena Duron
Maria is a speaker for the Grow with Google partner program. She helps businesses profitably harness their personal brand, content, and referral marketing. Her wide range of clients includes hotels, restaurants, inventors, authors, and web series creators.
Maria is a guest lecturer at the University of Texas SBDC, editor-in-chief of the award winning Personal Branding Blog, and a contributing columnist for publications like Business Insider, American Business Journal, Fox Business, US News & World Report, Entrepreneur, The Huffington Post, and The Young Entrepreneurs Council. Maria was awarded the Texas Governor’s Excellence in Small Business Award and is the founder of #brandchat, a recognized online chat focused on marketing and branding. She earned her B.B.A. in marketing from Texas Tech University and graduate work at Cornell University, University of California in Davis, and University of Phoenix.

Co-Sponsor(s): Region 10, The Business Cultivator
Additional post-registration required via link provided.

Fee: No Cost
Grow with Google: Use YouTube to Grow Your Business
with Maria Elena Duron
Wednesday, March 19th, 10:00am – 11:00am
Online, no cost
REGISTER TODAY!

How to Launch Your Business: A Comprehensive Checklist
2025-03-19 12:00 - 13:00 | Online, 145 S Cascade Avenue, Montrose, CO 81401, Montrose, CO, 81401
How to Launch Your Business: A Comprehensive Checklist

Thinking about starting a business in Colorado? Join us to learn what is required by state and local officials to get started. This class is for those who have already decided that entrepreneurship is right for them as well as determined their business idea and the feasibility of it. We will work our way through a concrete and concise checklist for the logistics of how to get your business up and running and where to go from there!

Topics include:
* Trade name search
* Legal structure selection
* State registration
* Licensing requirements
* Business plan over view
* Enterprise Zone Tax Credits
* Human Resources

This class is part of the Startup Track, an SBDC webinar series that begins with idea validation and ends with strategic business planning and next steps for profitability and growth. This webinar will be presented on Zoom. Please register to receive the link to join.

Speaker(s): Callie Koch, West Central SBDC Program Manager
Co-Sponsor(s): Region 10, City of Montrose, Town of Telluride CCAASE

Fee: No Cost

How to Launch Your Business: A Comprehensive Checklist
with Callie Koch
Wednesday, March 19th, 12:00-1:00PM
Online, no cost
REGISTER TODAY!

Grow with Google: Staying Ahead: Monthly Google & AI Developments
2025-03-20 10:00 - 11:00 | Online, 145 S Cascade Avenue, Montrose, CO 81401, Montrose, CO, 81401
Grow with Google: Staying Ahead: Monthly Google & AI Developments

Join us for a monthly deep dive into the latest Google updates and AI trends shaping the digital landscape. Each session will provide actionable insights to help you:
*Stay Ahead of the Curve: Learn about the newest Google algorithm changes, feature releases, and best practices.
*Harness the Power of AI: Discover how AI tools can supercharge your marketing efforts and drive better results.
Whether you’re a seasoned marketer or just starting out, this webinar is your go-to source for staying informed and competitive in the digital age.
Meet Our Facilitator: Maria Elena Duron
Maria is a speaker for the Grow with Google partner program. She helps businesses profitably harness their personal brand, content, and referral marketing. Her wide range of clients includes hotels, restaurants, inventors, authors, and web series creators.
Maria is a guest lecturer at the University of Texas SBDC, editor-in-chief of the award winning Personal Branding Blog, and a contributing columnist for publications like Business Insider, American Business Journal, Fox Business, US News & World Report, Entrepreneur, The Huffington Post, and The Young Entrepreneurs Council. Maria was awarded the Texas Governor’s Excellence in Small Business Award and is the founder of #brandchat, a recognized online chat focused on marketing and branding. She earned her B.B.A. in marketing from Texas Tech University and graduate work at Cornell University, University of California in Davis, and University of Phoenix.

Co-Sponsor(s): Region 10, The Business Cultivator
Additional post-registration required via link provided.

Fee: No Cost
Grow with Google: Staying Ahead: Monthly Google & AI Developments
with Maria Elena Duron
Thursday, March 20th, 10:00am – 11:00AM
Online, no cost
REGISTER TODAY!

Money Smart: Insurance
2025-03-25 12:00 - 13:00 | Online, 145 S Cascade Avenue, Montrose, CO 81401, Montrose, CO, 81401
Money Smart: Insurance

This Insurance for a Small Business webinar provides an overview of insurance and is designed to help participants to understand how insurance can benefit their business, as well as an overview of how small businesses can manage risk through insurance. It will also highlight the circumstances when insurance may be required by law. After completing this module, the participants will be able to:
*Identify the types of insurance required by a small business
*Identify other types of insurance a small business should consider
*Explain why insurance is important for a small business
The SBDC cannot provide legal, financial, or taxation advice for your business specifically and this webinar will be focused on general information that is applicable to most small businesses. For specific insurance guidance, please work with individually with an insurance agent who will be able to provide instruction and advice for your business.
This webinar will be presented on Zoom. Please register to receive the link to join.

Speaker(s): Callie Koch, West Central SBDC Program Manager
Co-Sponsor(s): Region 10, City of Montrose

Fee: No Cost

Money Smart: Insurance
with Callie Koch
Tuesday, March 25th, 12:00-1:00PM
Online, no cost
REGISTER TODAY!

Finance Friday: Setting up Your Books for Business Success
2025-03-28 14:30 - 15:30 | Online, 145 S Cascade Avenue, Montrose, CO 81401, Montrose, CO, 81401
Finance Friday: Setting up Your Books for Business Success

Topic: Business Accounting and Budget

Are you ignoring the money side of your business? Don’t leave this important area of your business for someone else to manage. Take control! Knowledge is power! Learn about all aspects of your business’s account, from micro to macro, to stay on top of your finances. Every month, we discuss a different topic related to small business accounting that will help you with everything from managing your day-to-day bookkeeping to scaling your company and everything in between.

Meet Our Facilitator: Kelly Johnston

Kelly is a valued member of the West Central SBDC workshop facilitator team, teaching bookkeeping, cash flow, and accounting boot camps. She also serves as a West Central SBDC consultant. She graduated from the Leading Edge business planning series five years ago and her business has grown exponentially ever since. She is experienced in both the public accounting and private industry accounting fields. Her background includes a bachelor’s in finance and a master’s in accounting, with experience in the healthcare industry with critical access hospitals and physician offices, audit and tax preparation. Her education and experience add value to new start up organizations, developing businesses, and healthcare entities by creating a strong financial reporting set up and assisting in new financial reports.

Speaker(s): Kelly Johnston
Co-Sponsor(s): Region 10 Small Business Resources
Fee: No Cost

Finance Friday: Setting up Your Books for Business Success
with Kelly Johnston
Friday, March 28th, 2:30-3:30PM
Online, no cost
REGISTER TODAY!
